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Christianisation of Chennai Doordarshan « Indian Realist
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Christianisation of Chennai Doordarshan’s Podhigai Channel – 1
By ThamizhchelvanMyriad evangelical programs are shown on Podhigai in different names. Evangelisation is going on blatantly in the name of ‘Happy Living’, ‘Success in Life’, ‘Progress in Life’ and ‘Personality Development’. Going by the names, readers could mistake them for Human Resources Development or Educational programs or personality enhancement programs. The conductors of these programs are not Professors or Intellectuals, but Pastors, Padires and Evangelists indulging in tele-harvesting.
- At a time when private channels charge huge amounts for sponsorship program slots, these evangelical organizations easily get slots in Doordarshan for paltry sums from Rs.2500/- to Rs.5000/-, which helps them to harvest and reap more benefits at lesser investment.
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